WHAT WE DO
Invigorate Through Strategy
Identify what drives
prospects to buy with creative opportunity research.
Create business, marketing,
and communications strategies with implementation plans
In many companies, marketing strategy
gets disconnected from business strategy, resulting in an inefficient
over-emphasis on product engineering and sales efforts and
a lack of appreciation of marketing by top management. As a
result, we approach marketing issues as business issues, with
particular attention to your business model, and translate
marketing implications into business implications.
moving companies beyond the hunt for market share to seeking
opportunity share (described in Brand Clout)
us for more in-depth descriptions of
these methods, case study descriptions, and client recomendations.